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R.O.I. specialises in SEO Marketing and will increase your online visibility by giving you higher rankings.,micro bikini
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R.O.I. Media. Ensuring your inline success
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Home About Us Company Profile Meet The Team Careers Code Of Ethics Our Commitment Our Services Search Engine Optimisation Conversion Optimisation Pay Per Click Social Media Marketing E-commerce Website Design Our Work Case Studies Design Portfolio All Clients Testimonials Contact Us Contact Details Request a Quote Request a Report Our Location Search Engine Optimisation (SEO)
Search Engine Optimisation the R.O.I. Media way brings together our years of solid experience and our ability to get results where it counts - namely, on the world's major search engines such as Google, Yahoo! and Bing, ensuring more traffic and ultimately more conversion for our clients. Simply put, we know search engines and how they work. Using our tried and tested SEO techniques, R.O.I. Media takes your SEO campaign to new heights, putting you ahead of the pack for outstanding results, each and every time.




What is SEO?
SEO stands for Search Engine Optimisation and relates to getting your site listed in the organic results of the Search Engines. In a nutshell, SEO is the most effective way to generate traffic and boost conversions using the power of the search engines. Every second, thousands of users are searching for products, services and other information online – SEO allows you to reach these users to bring them to your website using targeted strategies unique to your company and industry. How Does SEO Work?
To get more traffic you need more rankings, which are determined by two primary elements: onsite optimisation and offsite optimisation. In a nutshell, onsite optimisation is the work done on your website, and is influenced by the content pages on your website. Offsite optimisation aims to boost your online popularity and is measured by the amount of sites that link towards your website. Each link is seen as a ‘vote’ - the more ‘votes’ you get the more popular your website becomes, resulting in top 10 rankings. What services do you guys actually do on a setup and monthly basis?
We tailor make every SEO campaign to ensure that it is relevant to your company, with each step of the way carefully planned for the best results. The process begins with an intensive SEO setup, where onsite optimisation work of all existing SEO elements takes place as well content development. We get your site prepared to enable it to be 100% SEO friendly, using our proven techniques. The monthly campaign management phase after setup is every bit as comprehensive, with regular onsite SEO work, content development, link building and reporting - plus we keep you updated throughout the process,Now out to save drought, with Account Managers on hand to guide you through each step. How long before I start seeing results?
SEO is not about instant gratification, but rather about laying a solid foundation for ongoing results. Depending on how competitive your industry is,wholesale jordans, whether your site is currently SEO friendly, how many pages your site has and many other factors, you could expect desired rankings in anything from a month to even as long as a year, with the average time frame between three to six months. The good news is that traffic improvements start from month 2 of your campaign and with regular reports however, you will be able to track the growth of your SEO Campaign through more traffic and conversions. How good are your guys at SEO?
About as good as Chuck Norris is at beating up the bad guys. Our divisions within our SEO team have many years of experience in their field and with constant on the job training to keep our resident experts on the ball at all times, we are constantly growing our skills to stay ahead of the game. But lets cut to the chase - we are only as good as our results. Here is a page dedicated to showing our client's rankings and the industries in which we dominate within the search engines. Will SEO work for my product or service?
While SEO works for most companies, small to medium companies generally see the best results from SEO services. There are the very few highly specialised niche industries that may not benefit from SEO but will benefit from other online marketing services however - speak to us to find the best solution to suit your company.


R.O.I. Media have worked with a wide range of clients, including the following:



Your Questions Answered
How much does it cost?
Your SEO campaign budget and spending will depend on a number of key factors, including the following:

Current ranking positions Brand strength in your market Age and history of website Market competitiveness
To help you find the best strategy to suit your budget and requirements, we do extensive research into your industry, ensuring the best processes to bring you results. This ensures that we offer the best value for money, for results that bring returns on your SEO investment.

What do I get?
Our three phase approach gives an all-round SEO solution, giving you the best value for your money. These phases include the following steps:

1. Understand the target market and identify opportunities
From competitive research to learning your business objectives and extensive keyword research, a full campaign plan is developed to indicate objectives, primary target keywords and how results will be measured (whether in clicks, leads or sales).

2. Website preparation and SEO readiness
An SEO audit is done to identify any issues that could affect rankings. We will present all of these findings in a report, focusing on each issue and how we will address each factor to improve your website’s SEO friendliness.

The keywords assigned to your SEO campaign are inserted into separate content pages throughout your website. Web Content is how search engines establish what your web pages are about. The search engines will then rank each web page according to the relevant keyword phrases that are present on that page.

The structure of your website code plays a large role towards determining your keyword rankings. The important keywords that were inserted into your web content are now inserted into the various backend elements of your website. This builds a strong SEO foundation for maximum results. A few of these elements include: Title Tags, H1 header tags, Alt Tags, URLs, Meta Descriptions and so on.

3. Link building strategies
Your general online popularity is measured by the amount of websites that link towards your website. Each link is seen as a 'vote', the more 'votes' you get the more popular your website becomes. This is what leads to Top-10 rankings. Links are seen as a very strong indicator of a website's importance when viewed by search engines. This means that your inbound links need to fair well, in both the amount of links and the quality of these links.

Link building is therefore a major part of our campaign – our techniques focus on a number of different approaches to acquire links, to help increase your overall ranking in the most effective and ethical ways possible. R.O.I. Media has developed many of its own cutting-edge link building tools that allow us to locate link opportunities within the market and ensure that we take advantage of the opportunities that exist.

Where are you based?
We are situated in the beautiful city of Cape Town, in South Africa – in the bustling hub of the City Bowl.

What Campaign reporting can I expect?
The R.O.I. Media Account Managers are on hand to deliver monthly progress reports to you, as well as discuss any questions, concerns or aims that you have. You will also meet or chat on a regular basis to discuss the campaign - ensuring that you are kept up to date all the time.

What type of clients have you worked with?
R.O.I. Media has worked with a wide range of clients, across a broad industry spectrum from B2B, to travel, property, accommodation, consumer, e-commerce, automobile and many other industries. We have worked with both local South African clients as well as international clients - especially in the US, UK and Ireland markets.



Still need further proof that we know our stuff? Read what some of our clients have to say about our SEO services"
"Our working relationship with R.O.I. Media started in November 2005 when they designed our website. They are a very approachable company who does outstanding, professional and efficient work. Any changes or additions to the website are done immediately and very professionally. They have achieved excellent rankings for our website for key search words on all the major search engines.
We are most satisfied with the way our website is managed."

Beverley Jones, Joe de Beer

"After only 2 months of being involved with First Health Finance, R.O.I. has increased our traffic, reduced our overheads and offered the FHF client a fantastic online experience. In addition, R.O.I. have taken the time to understand our business, and in doing so have become far more than a "SEO" service provider."

Jason Sive, FHF

"Allen and his team have been instrumental in the success and continued growth of gambling.com. Achieving excellent results in what is a hugely competitive industry, with regards to the dramatic increase of our visibility online.
This was done through the implementing of R.O.I.'s unique SEO strategies, and by helping to redesign the architecture of our site. The team was able to achieve harmony between the vital components of SEO, visibility and conversion. Allen's SEO expertise has helped gambling.com achieve number one rankings for some of the top keywords of the online gambling industry. This has greatly increased our traffic, with over 400 000 unique visitors making up the highly targeted traffic which has been driven to our site as a direct result of R.O.I. Media's input. On a more general note, I have always found my dealings with Allen and R.O.I. Media to be of the highest professional calibre. Reports were always submitted punctually and every matter of business was attended to promptly and proficiently."

Tim Rosenberg, Gambling.com

"R.O.I. Media have revolutionised the luxury accommodation rental division of Bloomberg Property Group. They did this by firstly designing a brand new website www.bloombergaccommodation.co.za on which there are detailed descriptions, crisp pictures and accurate virtual tours of each property in our rental portfolio. Secondly, the Company has boosted our traffic and accommodation enquiries over the past few years. Our search engine optimisation has improved dramatically and we are now ranked for key phrases on all the major search engines. We look forward to continuing our mutually beneficial relationship with R.O.I. Media."

Michael Stein, Bloomberg Accommodation "Working with a team that is so focused and passionate about what they do is an absolute pleasure! R.O.I. Media really proved to be experts in their field. They can transform marketing initiatives into a web based platform that does deliver and they manage to make it look so simple!"

Carrie Nixon, Union Swiss

"Working with R.O.I. Media is a pleasure. Their professional, knowledgeable staff are always willing to answer questions providing excellent support and customer service. We find them to be flexible and responsive. Thank you very much for your expertise and patience in helping us through the SEO process."

Nadia Boucher, Col'Cacchio

"They say it takes money to make money; in this case, it was definitely worth every last penny. We requested the SEO services of R.O.I. Media and it was definitely an investment for us! Our conversion rate has increased significantly and we are receiving enquiries from interested browsers daily! We approached R.O.I. Media for Search Engine Optimisation help. The aim being to get Webhosting.net to rank higher on all the major search engines, and of course be seen by more potential clients in our competitive industry. I think we are all skeptics in the beginning, especially if it costs a buck for a service that never has a sure outcome. Today we definitely know that it was all worth it. The SEO services of R.O.I. Media meant the world to our eBusiness and of course in essence, our pockets. Traffic to our website has improved radically, which led to conversion (browsers becoming customers) and of course a return on investment for us. It has been pure joy to work with R.O.I. Media and we always received timely professional service with results that visibly shine. Here at Webhosting.net we would definitely recommend the services of R.O.I. Media to anyone who wants their website to rank well in the search engines, and of course see the results of the SEO strategies in their year-end statements!"

Anton Resnick, Webhosting.net

"Within a few months I began to see our site achieving the higher positions in the search engines that R.O.I. Media had predicted. Drive Africa ranks consistently at the top of Google's result's pages for certain key words and I am enjoying the quality hits,bailey button uggs, visibility and customer conversion I've been aiming for. Thanks to Allen and his team for finally being the one S.E.O and online marketing company that has worked as hard as I would have myself to achieve these results. It is a rarity these days! It was definitely a worthwhile investment. I am proud to be a customer of R.O.I. Media."

Alex Jochheim, Driveafrica