Police Sunglasses – A Fashion Coded Brand | The Huge Number Of ...

The Police brand has evolved from its inception as an <a href="http://www.monclerjacketscoats2011.com/"><strong>moncler jackets</strong></a> Italian manufacturer of prescription sunglasses as part of De Rigo Vision, a worldwide leader in eyewear to a popular fashion brand synonymous with cutting edge glamour. This was helped by the turnaround of attitude towards the existence of sunglasses in the experimental decade of the eighties. ÂÂ* Launched in 1983, the brand acquired its distinctive name from its muse, which in fact was the US police, who sported eyewear for practical rather than aesthetical purposes. However, their action packed occupations meant that they soon made certain styles of sunglasses desirable, making them look cool and edgy. Their authoritative position also helped to make their eyewear models desirable, as they popularised a look without necessarily being aware of it. ÂÂ* The Police brand seems to appeal primarily to the young; however they still aim to reach a broad demographic, to pull down the barriers of gender and age. The release of a new children’s collection will ensure that their distinct quality and style is available to everyone. ÂÂ* The Police brand has had many famous faces front its brand. The campaigns have helped catapult it from the shade of relative anonymity to the media spotlight. Celebrity endorsements have included big names, such as Bruce Willis, Antonio Banderas, George Clooney and <a href="http://www.cheapestuggs2011.com/ultra-short-5225-c-249.html"><strong>uggs outlet stores</strong></a> David Beckham, who are already famed for their natural style. The stars existing good looks and status enhance Police sunglasses considerably, ÂÂ* They are non-conformist yet trendy. The Police brand’s motto is ‘be younique’, a play on words, where the idea that individuality should be celebrated and encouraged is emphasised. It also demonstrates how the brand is dynamic, daring and distinct. It could be said that they adopt the same attitudes as the police, in so much as they epitomise resilience, packaged in quality, instantly recognisable designs. The Police sunglasses are ultimately eye catching and sleek, with a bold injection of classic style thrown in for good measure. They differ in so much as they rebel, they symbolise passion and promote the expression of free spirited actions.ÂÂ* What separates Police sunglasses from other brands available is the fact that they clearly retain the origins of their muse within their designs, transferring their own popularity to the brand, as role models. ÂÂ* The brand showcases design that is stylish yet non conformist, creating a casual sporty image that allows the wearer to confidently parade style. Police sunglasses offer something different. They consistently create a captivating look that draws attention. They may not be as firmly on the consumer radar as other more established brands but that’s what makes them so attractive. They are not conventional or the obvious choice. They offer up iconic style subtly. They grace the faces of stars as testament to their quality and desirability. The Police brand has a unique story behind their conception, which goes well with their company ethos, which is to stand apart from the rest and lead the way in terms of style, being true to your self rather than becoming a mindless follower of fashion. ÂÂ* Find More Police Sunglasses Articles Related PostsPolice Sunglasses – Fashion and Utility combinedExciting Brands of Designer Sunglasses for the Fashion SavvyTo Buy A Pair Of Designer Aviator Sunglasses Of FashionSunglasses as Eye Protection and Fashion AccessorySunglasses Fashion GuideReplica Sunglasses – Unique Fashion <a href="http://www.canadagoosejackets-discount.com/canada-goose-mens-parka-canada-goose-expedition-parka-c-2_3.html"><strong>canada goose down parka</strong></a> Statements at an Affordable PriceDesigner Celebrity Sunglasses, Fashion Sunglasses, Affordable Sunglasses, Designer EyewearFashion sunglasses 101Police Sunglasses – Effortlessly Cool Italian StylePolice Sunglasses: Arresting Looks, Alluring Style