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Lead: U.S. consulting firm Trefis in the Because of the lack of attention to customer needs, not the timely introduction of new operating systems and with the telecom operators are not compatible with Nokia’s share in developed markets may fall steadily.
following article summary:
Trefis expects Nokia mobile phone market share in developed countries from 27% in 2009 to further decline, could fall below 20%, all the way down to 17%.
the past few years, Nokia developed in Europe and America been losing market share. European and American customers the company to meet the increasing pace of change behind the demand side, the introduction of mobile phone models can not meet customer preferences. In addition,celebrity christian louboutin, touch screen mobile phone market,christian louboutin shoes, Nokia is one step too late, leading competitors in this lucrative market, grab the first move.
Nokia mobile phone form factor also encountered criticism. Over the past few years, growing demand for thin and light phone, but Nokia still could not launch such a shape design of the phone. Recently, Nokia has also announced the launch of the new smart phone E7 delayed to early 2011.
the launch of a new operating system, Nokia is also making a few slow, which undermines its brand image. The company originally launched in the second quarter,christian louboutin sale website, operating system, Symbian 3, but the operating system in the 3 months after the market. Symbian 3′s performance has been improved with multi-touch,christian louboutin declic, fast scrolling page, free navigation software so that Nokia can offer the iPhone and BlackBerry with a real chance to compete.
Nokia GSM standard mobile phone with a number of telecom operators in Europe and America compatibility issues. In the U.S., Verizon and Sprint use the two carriers are CDMA networks.
While Nokia’s share in developed markets drop further, but the emerging markets business in good shape, Trefis maintain a target price of $ 12.44 Nokia unchanged, compared with about 22% above the current share price. In addition, the predicted share in emerging markets, Nokia’s share of 53%, which helps cushion the impact of falling share in developed markets. (Jiang Xue)
> Related: Samsung plans mobile phone shipments exceed 3 years of Nokia,