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SEO copywriting has traditionally been about optimizing web page copy by targeting keyword phrases in certain frequencies and densities. And yet search engine research shows that almost 85% of the total factors that determine how a web page is ranked in a search engine is based on things that happen off the page itself.
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This free 27-page report written by Copyblogger founder Brian Clark provides you a step-by-step strategy for creating content that scores links, is highly readable and engaging, and ranks well in search engines. You’ll discover:
Why SEO Copywriting Still Matters
How Search Engines Work
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The 5 Essential Elements of Search Engine Keyword Research
How to Create Cornerstone Content That Google Loves
Five Link Building Strategies That Work
Five Areas to Focus On for Effective SEO Copywriting
Why Writing for People Works for Search Engines
How to Make SEO Copywriting Simple
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