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In today?¡¥s quick-paced world, an intelligent, attention-getting marketing and advertising campaign can get
eyeballs on your item ?a especially when you?¡¥ve got massive names to back you. In recent
years and months, creative director Frida Giannini has incorporated a few of the most
gorgeous huge-name ladies to sell Gucci purses, wallets, and accessories.
In December of 2008, acclaimed pop artist Rihanna contracted with Gucci to appear in their
ads for the Tattoo Heart Collection, a special-edition line. The collection included a
series of white Gucci handbags, canvas tote bags, and silk scarves,mens gucci messenger bag, all embellished with
hearts, stars, and flowers inspired by tattoos. Proceeds from the sale of all items inside the
Tattoo Heart Collection will likely be donated to UNICEF, 1 of the world?¡¥s most reputable non-
profits.
An active philanthropist herself,lv speedy 30, Rihanna was pleased to be a part of Gucci?¡¥s relationship
with UNICEF. 25% of the proceeds from all Gucci purses and accessories inside the Tattoo Heart
Collection is going to be donated to the charity. Contributions generated for this campaign are
slated to increase the high quality of life for poor youngsters living in Sub-Saharan Africa.
Rihanna is no weirder to giving back. Her 1st philanthropic effort was the creation of The
Believe Foundation in 2006,gucci online store, which she enacted to aid raise money for poor children in require
of food and medication.
Furthermore to belting out a number of the catchiest tunes of her time,wholesale authentic designer handbags, Rihanna is an admitted
?¡ãfashion-aholic?¡À and Gucci purse lover. Her irreverent, ######y style makes her well loved
amongst the young Hollywood set. Born in Barbados 20 years ago, Rihanna has speedily gained
acclaim all through the world for her music abilities, her exotic beauty, and her elegant
composure. Rihanna often attends fashion shows for inspiration, with the objective of designing
her own collection 1 day.
The riveting photography of Rihanna?¡¥s ad campaign captures her suspended on a massive hoop,
wearing a ######y white bodysuit and carrying a gorgeous, oversized Gucci purse. Gucci had
brought her on in hopes of freshening up the brand having amuch more contemporary, cutting-edge
appeal ?a and that?¡¥s just what they got. Gucci?¡¥s Creative Director, Frida Giannini, was
pleased by Rihanna?¡¥s iconic image and timeless beauty. In addition to the print ad, Gucci
shot a tiny film with Rihanna included.
Prior to Rihanna, celebrity Gucci endorsements included Claire Danes and Drew Barrymore,
both of whom touted the fine Gucci jewelry collection. Drew, one of the hottest movie
actresses in theindustry, was the veryfirst celebrity to lend her persona to Gucci.
In the 90 years since its inception, the Gucci organization has endured its share of strife and
conflict,lv monogram, most markedly in skirmishes between the founding loved ones members about company
operations. Right aftera number ofloved ones members left the company, Gucci regained its original
reputation for exclusivity, and continues to lead the industry in premier designer handbags.

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