The same way that it currently allows advertisers to get placement on many Microsoft sites and properties, Microsoft could permit them to extend their manufacturers onto Windows seven.The advertisements aren;t becoming foisted on Windows 7 customers. People who don;t want the branded themes don;t need to see them,
Genuine Office 2010, as they;re opt in.Microsoft announced on November 13 that it's got started test pilots having a handful of advertisers for ads on Windows 7. The two “theme experiences” they are offering are known as the “Windows Theme Experience” and the “Windows Personalization ##############.” The trial is set to run through October 2010.Advertisers participating in the pilot include Ducati, Infiniti, Porsche and Twentieth Century Fox, according to a Microsoft press release.Via the Windows Theme Experience pilot, advertisers are going to be able to put their brand on Internet Explorer 8 add-ons; Windows seven and Windows Vista gadgets; Windows seven backgrounds and borders and Windows “audio elements.” Via the Windows Personalization ############## pilot,
Windows 7 Enterprise, advertisers will be able to push their manufacturers “throughout the operation of their
Windows 7-based PC including backgrounds, slide shows,
Office Professional 2007 Key, borders and application audio elements.”Customers will have to download the branded themes and elements from Microsoft;s Windows Net site in order to add them to their PCs. Some of these branded themes and elements already are available for download, like the Ferrari theme, the Coca Cola “Happiness Factory” theme and the Porsche theme. They are available alongside of some of Microsoft;s own brand themes — such as the Gears of War theme,
Office Professional 2007 Key, Bing screen shots theme and Zune characters theme.“These new themes are intended for a brand;s most passionate fans and enable for a deeper engagement by letting consumers embed their favorite brand into their PC experience,
Windows 7 Home Basic,” according to Microsoft.I need to admit, I do like the Zune characters theme, but because I like the artwork in that theme pack, not because I want to tell the world that I;m a Zune fan. What about you? Are there branded themes you;d willing put on your PC — either ones already in the ############## or ones you;d like to see added to it?