Launched $ 139 Barnes & Noble book touch screen No

SAN FRANCISCO, May 25 morning news,hello kitty iphone cases, the largest U.S. bookstore chain Barnes & Noble on Tuesday released a smaller , less expensive Nook electronic reader , hoping to seize the e-book market More share.

Barnes & Noble CEO William Lynch (William Lynch) said this price of $ 139 touch -screen device with a 6-inch screen, lighter weight than the first generation of 35%. Barnes & Noble in October 2009 was first introduced Nook, a year after the launch with a color touch screen Nook.

Barnes & Noble book market in the United States accounted for 25% share , behind Amazon , which back in 2007 introduced the Kindle e- reader. Decline in sales of paper publications, led some American bookseller bankrupt , it is forced by this pressure , Barnes & Noble just launched an electronic reader.

Nook new electronic reader can already be ordered Barnes & Noble website , and then in June this year will be in the company 's physical stores and partners such as Best Buy store shelves .

Barnes & Noble has cut down the price of the first generation of Nook , Wi-Fi version down from $ 149 to $ 119 , 3G version down from $ 199 to $ 169 . Apple iPad as second only to the nation's second best-selling tablet PCs, color version of Nook has maintained the price of $ 249 . Kindle not have a touch screen the current price of 114 dollars.

previous rumors that the U.S. media company free media (Liberty Media) plans to spend one billion U.S. dollars acquisition of Barnes & Noble, but Lynch declined comment. ( Seasonal )
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