However, this trend could lead to, industry profits decline, and even today, say goodbye to lucrative period.
Shanda just released its first quarter earnings on revenue of 1.1071 billion yuan, an increase of 42% over the previous quarter, an increase of 9.1%; multiplayer online role-playing game in which revenues 944.5 million yuan, an increase of 47.4%, casual games revenues 117,900,000 yuan.
according to Analysys International released
concern is not beyond the expected earnings, but that it was confirmed that the spin-off game business listed on the interpretation of the issue.
Mr. Chen Interpretation: Shanda Shanda games online and split the upstream and downstream industry chain is not split between the different elements, the equivalent of the film industry split between studios and theaters Therefore, the two independent companies with entirely different business model, corporate culture and core competitiveness.
He further pointed out: the grand line of core competence is service platform through the powerful infrastructure for the promotion of third-party content vendors to provide customers, sales and service as the core competitiveness of enterprises, its business model is divided into service.
Shanda first-quarter net profit of 361 million yuan, the figure is not the most, NetEase profits in the first quarter of 416.7 million yuan, corresponding to revenues of 781.7 million yuan, the industry profit rate is surprisingly high .
Why? In general, specific industries high profits are high barriers to entry corresponding to today's online game industry, is a capital,
buy vibram kso The first stop online games portal 17173.com, technology, and the combination of interest. Who may lack the capital to master technology, to master technology, lack of interest may have a lot of people interested, may be both a lack of capital and lack of technology. Both agents, or independent development, the closed nature of the business is relatively well reflected the scarcity of resources.
online game industry is entering the so-called The key here is that if the choice is limited game fans,
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But once the big content companies to provide online customers for third-party marketing, sales, service and, of course, as the industry leader, the grand efforts will promote the development of industry trends; So then the situation will be interpreted very complicated.
This model encourages the development of online games, professional division of labor, reduce barriers to participation in this game, new, good game may really be endless; The problem is that when faced with a number of games gamer time, their needs and not increases.
about online games in the user penetration rate of Internet users have different data, there are different understanding will not fall further increase can not be considered, but has not low, is already a very popular form of entertainment activities. Fundamental is that, today, online games based on free mode, a small number of large consumer home network driven revenue growth,
true religion shorts melbourne Inquiry about Public Telephone Payphone Handset [, while high sensitivity is much less number of players. Of course, maybe more online games, players will promote the increase in the number of high-sensitive.
when there are many games on the market when the competition will intensify, developers have to further increase investment, which makes the game a particular section of a break-even point rise in the market but have to face embarrassment shunt .
This is really similar with the film industry, no major investment would be no box office, even if there is high investment, also several popular movies every year. In the industrial chain, cinema does not matter whether it is strong, to be constraints on the overall returns.
as a phenomenon, with movies like, there will be a small investment in a popular game, but the platform is not only that the phenomenon can not be generalized, not necessarily from the events of chance to profit too many, though certainly can be printed into the brochure.
, of course, games and movies, or different social systems virtual online games,
coach sunglasses for sale, game enthusiasts in an interactive environment, to share in the fun, some degree exclusive, game fans can not participate in a lot of games, but also are input. The so-called input, of course, refers to the large consumption.
to inspire game developers, online gaming companies have launched internal business plans, or open an internal business plan, there is a grand Under the changes, with the opening of the industrial environment, or fundamentally different.
intensified, popular games shorter period; and
ability of air discharge, an urgent need to make up for the game right, is a ready-made
Mr. Chen on the domestic online game industry with groundbreaking contribution, but his choice is still mapping the development of industry trends; in other words, Shengtai Shun should be the trend and benefit from the trend, But the trend is likely to result, industry profits will not be so rich and abundant as before.
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