erchants like Target and online retailer Amazon.com as it discounted less and promoted expensive 3D televisions this season.
The retailer acknowledged its misstep on Tuesday
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After realizing that "the consumer is definitely showing propensity at the low end," the retailer said it will now promote lower-priced 32-inch TVs and making price adjustments in its computer section.
"The U.S. consumer is carefully considering his or her wallet and what they are going to buy for their holiday gift-giving," Dunn told Reuters in an interview, adding he expects sales volumes to be "enormous" in the 10 days before and after Christmas.
To boost customer traffic, Best Buy will offer free smartphones every day for the remainder of the holiday season. Customers will still need to sign the 2-year service agreement to get the phone.
TARGET:
Troy Risch, executive vice president of stores, said the company brought more televisions into stores to shore up dwindling stocks of what have been a popular item this season. But it is not overstocked with other goods.
"We don't have one item out there where we say 'Holy cow! We're going to have a lot of that left over,'" Risch said.
The last 10 days before Christmas is when the retailer sees a pickup after traffic slows a bit following "Black Friday" weekend
useful blog , Risch said.
At that point, Target is "making sure to get everything out of the back room" at stores and making sure the displays at the end of the aisles "look gifty."
The company is also keeping the doors open late, with 85 percent of stores offering extended hours
useful blog , Target said. Many will stay open until midnight.
SEARS:
Sears is planning more targeted promotions as it heads into the big sales weekend before Christmas
useful blog , marketing executive David Friedman said.
The retailer will reach out to customers
useful blog , especially its loyalty club members, through e-mails and online pro