rumors first surfaced a week ago the Bungie crew that developed Halo was planning to split from Microsoft, there was a great deal of damaging backlash. This was the evidence Microsoft was not essentially committed to your gaming market place, some stated. Halo was a flop (not a justifiable contention, with $300 million in income during the earliest week),
microsoft office 2007 sale, but even now an viewpoint seen/heard around the Web site. October 5,
microsoft office Standard 2007 update key, Microsoft formally announced what is essentially happening: Microsoft is spinning out the company it acquired in 2000,
windows 7 starter 64bit, but is retaining an equity interest in it. Microsoft’s Game Studio keeps the Halo intellectual property and will have the right to forge publishing agreements for “other future properties developed by Bungie.” (But Bungie owns the IP on any new games,
microsoft office Home And Student 64bit key, according towards the announcement.) think this is a good move on Microsoft’s part. Why? My ZDNet blogging colleague Larry Dignan and I immediately brainstormed these five reasons: 1. Microsoft wins some good karma among the gaming community for letting the Bungie crew do their thing. Happy Bungie employees will develop better games than stifled ones.
2. The Bungie brainpower stays affiliated with Microsoft instead of quitting and gonna rival gaming vendors.
3. Microsoft might bank some dough if/when Bungie is aquired by another service (given that Microsoft is retaining an equity stake in Bungie).
4. Microsoft is spread thin enough already. Microsoft is definitely committed to building its gaming franchise, but more so on the console/service side than on the gaming side. Spinning out Bungie removes yet more more area where Microsoft has to spend money (shooter games) that’s in an area outside its core.
5. Quasi-independent subsidiaries come up with more interesting ideas. As it has done with Xbox and Zune,
microsoft office pro plus 64 bit key, Microsoft no longer believes innovation only happens when a unit is physically and psychically locked inside the Redmond headquarters. do you think? Is the Bungie spinoff good or bad for Microsoft?